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Disney Files Trademark Claim On The Number 4 [Daily News Brief]
Anaheim, CA – Thursday
By Joshua Mauldin
In anticipation of the potential for a fourth installment of the popular Toy Story franchise, Walt Disney Co. has filed a request with the copyright office to trademark the number 4. “These movies are so popular, we feel that just their association with the number is legal grounds enough for us to claim ownership, ” said Fillmore Banks, Disney’s Vice President of Intellectual Property. “We want to preempt other entities from profiting on that universally-celebrated association.”
This controversial move comes on the heels of Disney’s decision to withdraw a recent trademark request for the Mexican holiday Dia De Los Muertos. “We withdrew the request because the title changed, not because people complained. We’re Disney, like we give a flying mouse fart about what people think. We own the copyright office anyway, Mickey Mouse should’ve been public domain how long ago? Exactly.”
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