How Morgan Spurlock’s POM Wonderful Presents the Greatest Movie Ever Sold shows the world the glory of Sheetz. During the 1940’s, Walt Disney spent weekends sitting on creaky benches watching his daughters play at shoddy, destitute amusement parks. Those endless hours suffering in communal boredom with other parents was the inadvertent shot that sparked a revolution. As Disney would later tell it: “What this country really needs is an amusement park that families can take their children to. They’ve gotten so honky tonk with a lot of questionable characters running around, and they’re not safe. They’re not well kept. I want to have a place that’s as clean as anything could ever be, and all the people in it are first-class citizens, and treated like guests.” Opened in 1955, Disneyland is the 20th Century’s singular cultural achievement. Walt Disney’s vision of a fully immersive world (the amusement park transformed into a theme park writ large) had the same Olympian influence on entertainment and the arts as Richard Wagner’s 19th Century theatrical innovations like designing theaters in the Greek amphitheater style so all seats faced the stage (imagine that!), lowering the house lights and covering the pit orchestra so that the music would seemingly rise from the recesses of the audience’s imagination. But what seemed radical then is now taken for granted. Many of the newer Disney attractions have been greeted with ho-hum indifference. A 3D Imax experience is just another variation of Wagner’s Gesamtkunstwerk. The envelope needs to be pushed. The edge needs to bleed. And they have. Just in a very different industry. Over the past twenty years, cultural innovation has been given a new name: Sheetz Like nazi, pederast, and futures investor, convenience store is a term widely and rightfully derided, conjuring images...