Despicable Me 2 *Cheesy Puns The Lone Ranger To #1 [Weekend Box Office]

Hey guys, I’m back from vacation and a serious writing deadline. Please, please hold your applause until the end. Despicable Me 2 *outgunned The Lone Ranger at the domestic box office over the 4th of July weekend with an impressive total of $142M. Not only did it nearly triple Ranger’s $48M opening, but it did it with a third of the production budget ($76M versus $215M). I guess America just isn’t ready to accept a chiseled caucasian lead and a racial caricature as his sidekick yet. For shame America. For shame. I didn’t see, nor care about either because I don’t have children and my functioning cerebral cortex wouldn’t allow me to sit through Johnny Depp mugging for two hours – no matter how cool that dead crow on his head looks. Don’t let your eyes, brain, intuition or common sense fool you, this is awesome: If you were one of the many who gave Despicable Me 2 a CinemaScore “A” grade you’re in luck because its cumulative gross of $293M world wide means there will most certainly be a third installment. If you were one of the few who awarded The Lone Ranger a surprisingly high “B+” then I suggest heavy, dedicated prayer for a second. Melissa McCarthy and Sandra Bullock’s buddy cop fiasco The Heat falls into third place with an estimated $25M. With a total of $86M, McCarthy’s second starring turn this year will easily clear the $100 mark. No one I know who saw Identity Thief seemed to like it but everyone agrees, McCarthy is HIGHlarious. Funny how that works. I actually bought tickets to this one but opted at the last minute to go to Stout Burger in Hollywood instead. I’m sure McCarthy and Bullock are a fine team but they can’t compete with a Six Weeker and an Allagash Curieux. No one can. Monsters University, Pixar’s newest float in the “Dammit, Stop Making Sequels And Focus On Originals” parade, dropped 57% from last week to around $20M or so. It doesn’t appear as though it’s going to reach the coveted $300M mark in the US but since it’s already pulled in a global total of $400M, Disney’s not sweating too hard. Dearest Pixar, I know sequels are a guaranteed success that play well in the foreign market and sell billions in merchandise but please, please give us something new. Either the Earth is still enamored with zombies or Brad Pitt trying to kill them because World War Z, a movie with virtually no story and certainly no ending, scared up another $18M. I don’t get you people. From Box Office...

Now You See Me *Cheesy Puns In Its Debut; Fast & Furious *Cheesy Puns To First

From Box Office Mojo Now You See Me *made magic over the weekend by grossing well over its expected return. Despite that surprise, and a steep 65% drop from Memorial Day weekend, Fast & Furious 6 avoided *spinning out by managing to remain in first place. The Smith Family sci-fi home video After Earth rightfully came in third with a take on par with recent genre stinkers. 1. Fast & Furious 6 It looks like the majority of people who were going to see FF6 did so last week as the automotive caper sank to a weekend gross of $34M. Don’t cry for Vin Diesel just yet because with a worldwide total of $480M, FF6 is on pace to (sigh) speed past its predecessors’ total with relative ease. Given the trend of each successive Fast & Furious sequel out-grossing the previous one, I’ve already got my headline for the seventh installment cued up:   “Fastest Fast 7 Vroom Pew Pew 7 Kaboom Crossed The Finish Line First This Weekend”   2. Now You See Me With a Tomatometer score of 44% and the fact that Americans tend to ignore films based on illusions or magicians, Now You See Me’s $28M was a surprise to everyone. That being said, with a production budget of $75M (before P&A) and a slate of high profile releases approaching, its going to be interesting to see if NYSM can make its money back. Unrelated true story, my wife and I were having dinner the other day and a gentleman came up to our table holding a wallet. He asked if I had dropped mine by chance. As I was checking to see if I had, he said, “wait, no, this looks like mine” and pulled a deck of cards out of his pocket. Both my wife and I looked at each other with “sonofabitch” in our eyes. We had to sit through ten minutes of card tricks. Well played table magician. Let that be a lesson to the beginning illusionists out there. Like all decent people who don’t want to be bothered while we’re eating, we’re going to say no. Your best trick is not letting us do that. I didn’t see either Fast & Furious 6 or Now You See Me but I hope that America enjoyed watching them as much as I enjoyed skipping them.   3. After Earth Scratch that. I would’ve happily sat through both FF6 and NYSM instead of this stillborn effort from the loins of Will Smith and the butt of M. Night Shyamalan. Thankfully this turd is all but flushed with a meek $27M opening. We get into the ins-and-outs of its ineptitude on tomorrow’s F&N Podcast so I’ll be brief here and say that $27M is still way too much.       4/5. Star Trek Into Darkness & Epic Star Trek Into Darkness fell to 4th and 5th place this weekend in a dead-heat with the low-key animated flick Epic. Both took in an estimated $16.4M. At this point, STID not only trails the 2009 entry, but looks like it could finish below it when all is said and done. There isn’t much time to match the first one’s $257M domestic total but its possible, unlikely but possible that the foreign market will save the day. I’m having a hard time explaining this as anything other than a marketing blunder. Or maybe global warming. I don’t know or care about Epic but if you saw it last weekend and enjoyed it, you had a better time at the theater than I did. Don’t get cocky...

Fast and Furious 6 *Cheesy Puns To #1 [Weekend Box Office]

Shizz went Kablewie this Memorial Day weekend as Fast and Furious 6 *crashed into first place at the box office with $120M. FF6‘s take dwarfed Fast Five‘s handsome score of $86M back in 2011. Though it had the benefit of both opening over a holiday weekend and a cache of good will from its predecessor, Universal should probably thank the mishandling of The Hangover 2 more than either.   Given the choice between a reliable, cliche action/adventure and a potentially depressing “comedy,” America voted with its feet and chose Vin Diesel’s engorged forearms over Zack Galifianakis’ distended belly. Having picked against America this week (normally a safe bet), I can easily admit I wish I’d seen FF6. Something I never thought I’d say. I am, however, proud to say I took in Richard Linklater’s Before Midnight and that more than turned around the depression The Hangover 3 left me with. Let’s see how much Before Midnight made this weekend…$247K…oh God…depression returning. Deep breaths. Wait, only 5 theaters for a per screen average of $49K, best of any release? Depression subsided. Phew. The Hangover 3 came in second place with a weekend total of $63M, proving the audience cared a hell of a lot more than anyone involved in making it. That’s down from the $103M total it racked up over the same three day weekend in 2011. The movie is awful for more reasons than I want to go into here but suffice it to say that word-of-mouth should smother this rooster to death within a few weeks. Good.     Star Trek Into Darkness gained a little ground in its second week, earning $47M. I say it gained ground because it opened a little below the first one but caught up to be in a virtual dead-heat. Both made around $155M after their first 12 days in release. Over lunch today at Stout, a friend of mine put it best about the marketing of STID. “It’s kind of like The Dark Knight if they didn’t tell anyone The Joker was in it.” Why would you hide that? I don’t understand the decision but it doesn’t look like Paramount will have to consider it too long anyway since STID is guaranteed to…I’m sorry about this…”live long and prosper.” Epic happened too. Enough to squeeze into fourth place at $42M. I don’t have kids so I’m not even going to pretend I know anything about this flick. Here’s the trailer just in case:     Rotten Tomatoes has it at a 62%, which for an animated feature is a little on the low side. With a production budget of around $100M (w/o P&A), unless the foreign market picks up the slack, this one could have trouble making its money back in the theater.   Rounding out the top five is a movie you’ve already seen, possibly twice, Iron Man 3. The Shane Black directed Marvel juggernaut grossed another $24M to add to its domestic total of $372M. If you add up the entire bundle from over seas, you’re looking at a grand total of $1.14B. That’s BILLION. Much like The Avengers last year, it’s nice to see a solid effort clean up instead of an Alice in Wonderland or a Transformers style spectacle.   The cheapest thing to do, solidify your script, is too often the one thing these hyper-budget flicks can’t seem to do right. Fortunately, Iron Man 3 isn’t one of them. From Box Office...

Iron Man 3 *Cheesy Pun About Flying Its Way To The Top For The Second Week In A Row [Weekend Box Office]...

From Box Office Mojo Iron Man 3 *soared to the top of the American domestic box office in its second week of release, bringing its cumulative total to $284M. Add that to a foreign haul of $664M and Marvel’s flagship Avenger property should easily reach a billion by the end of the week. You can find our video review here. Spoiler Alert: It’s pretty good. It was also a good weekend for anachronistic soundtracks. The Great Gatsby took second place with a strong $51M, proving yet again that moms can’t get enough loud, shiny things. Gatsby’s solid performance dwarfed 2008’s other F. Scott Fitzgerald adaption The Curious Case of Forrest Gump. Get our video review for Gatsby here. Spoiler Alert: Meh. Rounding out the rest of the top five are Michael Bay’s HGH-fueled real crime satire, Pain & Gain , Tyler Perry’s awkwardly titled urban [read black] comedy, Tyler Perry Presents Peeples, and the Jackie Robinson biopic/answer to...

The Seven Deadly Sequel Sins: A Memo on How NOT to Kill Your Film Franchise [The Ryan Dixon Line]...

To: Newly Promoted President of Production at Major Hollywood Studio From: The Mainstream Moviegoing Audience of America Congratulations on your new job! After years of suffering through labyrinthine lunch orders, death-defying dry cleaning runs and post-orgy organization duty, you’ve climbed to the top of the Hollywood mountain and can greenlight any movie you want! Sorry about your first day on the job, though. Having the Chairman of your parent company enter your newly feng shuied office, plop an energy drink on your desk and ask, “How can we make this into a five-picture franchise?” is probably not what you had in mind when dreaming of cinematic glory. But don’t panic. You can still produce your King’s Speeches, Social Networks and Black Swans, first you just need to feed the multi-national corporate beast by stuffing it full of sequels! The good news is that with a record 27 sequels scheduled to open this year (including a unprecedented collection of “Part IV’s”) the beast is hungrier than ever! The goal of a sequel is primordial in its simplicity: make enough money to make another sequel. Unfortunately, come December 31 many of these 27 titles will most likely have failed to deliver, forcing studios to impatiently wait decades instead of mere years to “reboot” the franchise. Those decision makers who shepherded the ill-begotten cinematic spawn will be forced to live in Hollywood exile, roaming a desolate world of canceled Centurion cards, dollar menu deals and martini’s made with McCormick’s gin instead of Bombay Sapphire.  To help avoid this dark fate, we, the mainstream moviegoing audience of America, have decided to present you with a reference guide to potentially lethal sequel symptoms. We have also compiled a list of the twelve most deadly sequels of all time. The...